Several years ago, while living in China and studying Mandarin each day, I came across the word wēijī (危机), meaning “crisis.” The word is often misinterpreted in Western business culture as meaning “danger plus opportunity,” but its deeper meaning is…
A practical seven-step plan that still works Growing a social following isn’t about going viral. It’s about becoming consistently valuable. Most people don’t fail on social media because they lack talent. They fail because they stop too soon, or they…
“We organize an annual swim across Lake Champlain and are looking for paddlers to escort swimmers,” said the post by Christophe Lissarrague on the Lake Champlain Kayak Club Meetup. The 4th Annual Lake Champlain Open Water Swim took place on…
Buckminster Fuller defined a concept known as synergy: the interaction or cooperation of two or more people, organizations, or other elements to produce a combined effect greater than the sum of their individual parts. DesignWise synergy relates to personal interaction and…
“Writing is like mining for gold hidden in the hillsides of your mind.” – David Baboulene Everyone knows the stories of their favorite brands like Ben & Jerry’s, Kashi, Tom’s of Maine, or Burt’s Bees. We have fallen in love…
“Mapping and Connecting the Nodes in a Social Blueprint” is the topic slated for the first monthly meeting of this season’s Social Media Breakfast Door County (SMBDC), a community learning concept spearheaded in the “off-season” by DesignWise Studios marketing consultant, Stephen Kastner.…
We are all just rolling stones… More than a decade ago Barbara Marx Hubbard wrote, “We now have a new nervous system on the planet, which is the social media and 5.7 billion cell phones. Facebook is the third largest nation…
Steve Jobs, who never graduated from college, died at 56 years of age on Wednesday, October 5, 2011. Here he reflects on that part of his life, his career and his own mortality in a well-known commencement address at Stanford…
I subscribe to the Harvard Business Review’s (HBR) email “Management Tip of the Day” because it generally delivers small pearls of knowledge like the following: Most brand experts will tell you that your brand needs to stand for something, whether…
I have been putting off my LinkedIn research, knowing full well that the LinkedIn team has not been holding back at all in their full-tilt campaign to challenge Facebook. In the past few months they have expanded LinkedIn’s Facebook emulation…